Wednesday, October 17, 2012

iChoose: Cryptography

iChoose
Indestructible smart phone case: waterproof, dirt-proof, shock-proof, in a slim, sleek design that everyone will envy. You not only have an option to choose the color, but you could also make it however you like - plain, designed, spotted, stripped, anything you could possibly imagine; even create your own personalized design, including any picture or grouping of pictures that you love! Personalize exactly how you like, no exceptions, with the added guarantee of ultimate protection. We administer cases for every type and brand of smart phone. We aim to please, satisfaction guaranteed. We are iChoose. Have you chosen today?

Lecture Post – Cryptography

Have you ever purchased something online? Odds are, you, as well as millions of others exactly like you have purchased something online just recently, and will again in the near future. Having access to order endless types of products and merchandise online is really a great thing, and is undoubtedly the new ‘fad’ of the consumer market. Ordering things online is quick, easy, and most importantly, convenient. But how exactly can this process be done? How can any given consumer be sure that payment methods are safe and secure? With millions of people ordering things online, there must be a type of security procedure provided by companies who are expecting consumers to purchase products online, and feel safe doing so. This is where a security method called cryptography comes in.
In the most general form, cryptography uses encryption to protect information by transforming data to an unreadable format. Using tools such as SSL (Secure Sockets Layer), cryptography protects your credit card information as it is transported across the internet for transaction purposes. With millions of users accessing the internet at any given moment, this form of security protection is very important. It safeguards your personal information so others cannot gain access to it and withdrawal money from your account. Cryptography allows people to provide personal information like payment methods used on websites, with confidence that this information will be encrypted in such a way that cannot be recognized by anyone or anything but the computer belonging to the company receiving payment. Only a reader with the correct algorithm (or key) can decipher the encrypted message.
All people simply expect to be safeguarded by a company they are purchasing a product from. For my company, iChoose, this method of security is imperative. Allowing users to feel safe and secure about providing payment information is essential for making any sort of profit. If cryptography is not used, a hacker can easily steal payment information, and my company would be at fault for not using proper security protocol. For websites designed to sell consumer products, there is no other option than to encrypt personal and payment information to protect a customer’s privacy. Being a computer-based company with all transactions happening over the internet, cryptography is a security method that is very important for payment purposes.
           

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